Naked Brand Group vs. L Brands: Which Intimate Apparel Stock is a Better Buy?

imageStock Markets1 hour ago (May 03, 2021 12:30PM ET)

(C) Reuters. Naked Brand Group vs. L Brands: Which Intimate Apparel Stock is a Better Buy?

The increased availability of diverse products in various designs, as well as growing attention to comfort and style, have fostered a reliance by consumers on popular intimate apparel players Naked Brand Group (NAKD) and L Brands (NYSE:LB). We think that their internationally recognized brands and growing global footprint should help their stocks keep advancing. But let’s find out which of these stocks is a better buy now.Naked Brand Group Limited (NAKD) and L Brands, Inc. (LB) are leading designers and retailers of intimate and other apparel, with diverse portfolios of brands. Based in New Zealand, NAKD sells its products through licensed brands, including Heidi Klum and Fredericks of Hollywood, as well as through company-owned retail stores and online channels. Popular for its Victoria’s Secret brand, LB operates as a retailer of body care products, women’s intimate and other apparel, and personal and beauty care products.

An increasing attention to hygiene issues, changes in lifestyle and the customization of product portfolios has encouraged consumers to seek top intimate apparel market players like LB and NAKD to meet their needs. Since these companies are increasingly investing in e-commerce platforms and specialty retail stores, we believe they are well-positioned to see strong sales in the coming months.

NAKD has gained 38.5% over the past nine months, while LB has returned 168.5% over the same period. In terms of their past year’s performance, LB is the clear winner with 454.3% gains versus NAKD’s negative returns. But which of these stocks is a better pick now? Let’s find out.

Continue reading on StockNews

Naked Brand Group vs. L Brands: Which Intimate Apparel Stock is a Better Buy?

Disclaimer: Fusion Media would like to remind you that the data contained in this website is not necessarily real-time nor accurate. All CFDs (stocks, indexes, futures) and Forex prices are not provided by exchanges but rather by market makers, and so prices may not be accurate and may differ from the actual market price, meaning prices are indicative and not appropriate for trading purposes. Therefore Fusion Media doesn`t bear any responsibility for any trading losses you might incur as a result of using this data.

Fusion Media or anyone involved with Fusion Media will not accept any liability for loss or damage as a result of reliance on the information including data, quotes, charts and buy/sell signals contained within this website. Please be fully informed regarding the risks and costs associated with trading the financial markets, it is one of the riskiest investment forms possible.